Heaven & Hellvetica 85

Remember when the Gap thought they could capture a bit of that Helvetica magic with a sloppy rebrand? I wonder what happened to all the new branding they produced?

Love it or hate it, we can all agree Helvetica is divine.

Shirt
• soft and lightweight, with the right amount of stretch
• 100% combed and ring-spun cotton (heather colors contain polyester)
• Pre-shrunk fabric

Size guide